Saturday, June 14, 2008

Jingle Rock

So I was taking a bath this morning, and when I was squeezing out some green liquid soap, a jingle I'd heard about gazillion times on TV when I was a kid came unbidden to my mind. It goes something like this:

"How about a Minty, when you are having fun?
How about a Minty, when you are in the sun?
How about a Minty, just to pass the day?
Just have a Minty, and let it make your day.
Minty! Minty! Minty! Minty! NP Minty!"

Or at least that's how I remember it.

Then later on when I was giving Raina a bath, I came up with another one:

"Bubbles! Bubbles! Bubbles!
Add something special to an ordinary day!"

I used to make my mom get that kiddie soap for me, just because of that commercial.

The memories got me racking my brains for all the jingles I remembered hearing in the bygone years. And boy, there were lots. Lots and lots. I can't seem to get them out of my mind now. So I'm planning to pass on the jingle-bug by mentioning a few.

My all-time favorite jingle:

"We're all in it together for the fun of it
For the taste of it.
Campa Orange flavor
Adds the flavor of fun!"

I remember watching that commercial wistfully. The kids in it seemed to be having such a blast. And hey, that clown, doesn't he remind you now of Ronald McDonald?

Favorite jingle with celebrity:

"Kapil Dev. The tough cricketer with the tough beard. He uses Palmolive Shaving Cream with SGL4.
Kapil Dev: 'Palmolive da jawab nahin!'"
Indeed!

Jingle when heard stays in your head for the rest of the day:

"Marlex pressure cooker. Khana jaldi pakaye, kaisi seeti bajaye.
Marlex! Marlex pressure cooker!"

Most annoying jingle:

It's the Hawkins pressure cooker one. Hands down. Can't recall the exact words, but I still remember Neena Gupta mouthing, "Hawkeenz! Hawkeenz! Hawkeenz!" at the end. Horrible.

Jingle that got the most adolescentish guffaws:

"Jo OK sabun se nhaiye, kamal sa khil jaaye..." with the clincher : "Kaafi bada hai."
That one still makes me scream with laughter.

What jingles from those 'golden years' can you recall?

21 comments:

Mystic Margarita said...

Loved your post! Been planning to write about old favorite DD serials for a while now, haven't got around to doing it yet. Your post brought back memories :)

One of my favs. were 'Jab main chota bachcha tha, badi shararat karta tha, meri chori pakdi jati, Jab roshni hota Bajaj!'

Another was Goldspot..the zing thing.

Unknown said...

Guess you're too young to remember "Nikky Tasha kitchenette " with the "ette " drawn out . And Tandooroosti ki raksha karta hai Lifebuoy .."
The Complan ad , the irritating Nirma Nirma ... " ad - I'll have to think now !
@ Mystic- I did a post on old DD serials sometime back !

A Muser said...

Mystic, I remember that ad! And loved it! Especially, "Ab main bilkul buddha hoon, goli khakar jeeta hain. Lekin aaj bhi ghar ke andar, roshni hota Bajaj!" Thanks for sharing.
EL, anything is possible with Nikky Tasha kitchenette. And "Lifebuoy hai jahan, tandurusti hain wahan." And "Doodh si safedi, Nirma se aaye..." Guess I'm not so young after all.
And talking about annoying jingles and old DD serials, anyone remember, "Ladki hai ek, naam Rajani hai..."

A Muser said...

Mystic, I remember that ad! And loved it! Especially, "Ab main bilkul buddha hoon, goli khakar jeeta hoon. Lekin aaj bhi ghar ke andar, roshni hota Bajaj!" Thanks for sharing.
EL, anything is possible with Nikky Tasha kitchenette. And "Lifebuoy hai jahan, tandurusti hain wahan." And "Doodh si safedi, Nirma se aaye..." Guess I'm not so young after all.
And talking about annoying jingles and old DD serials, anyone remember, "Ladki hai ek, naam Rajani hai..."

Mystic Margarita said...

Yes - Ladki hain ek naam Rajni hain, Rajni ki yeh ek kahani hain..Rajni...Rajni... LOL

Also, do you remember Vikram...Vikram...Vikram..Vetaal, Vetaal..

rads said...

Lifebuoy soap!
Nirma.
Surf excel.

lol@remembering all detergents! :D

Btw, your tag's done ma'am :)

A Muser said...

Vikram aur Vetaal -- one of my favorites!
Rads, checking you out right now...

Unknown said...

Oh what about Mr ya Mrs ? Dyou remember that ?

A Muser said...

Was that the one with Jayant Kripalani and Archana Puran Singh? It was pretty good!

Unknown said...

yeah I couldnt remember Jayant Kripalani's name , only that he was very suave !

A Muser said...

Wasn't he? I remember that about him as well! And that he was among the few Sindhi actors floating around...

dipali said...

Jayant Kripalani was also great in Ji Mantriji. Do any of you remember the Tinopal jingle? (I think this was only on radio, before Tinopal became Ranipal, and then just disappeared.)

Tinopal. Tinopal, oh Tinopal (repeat)
Kapde ujale aur safed
bolo kya hai iska bhed
Woh hai kam kharche wala Tinopal.

There was an English version too, with something about economical Tinopal.

A Muser said...

Dipali, I think Tinopal may have been before my time. :) Ranipal sounds a bit more familiar.

crazymumma said...

something about koolaid, and jello.

Monika said...

"Nirma Nirma.....washing powder Nirma" :)

Choxbox said...

Jungle Jungle Baat Chali Hai Pataa Chalaa Hai
Chaddi Pahen Ke Phool Khila Hai Phool Khila Hai

The signature track of Tipu Sultan..

The tune of National News with the rotating globe..

Lovely post!

Pallavi said...

And what about that one: The Cherry Blossom ad:
Ek tha raja,
Jahan kahin bhi sair ko jaata kism kism ke joote lata, mehnat dari akas bakas jooton se bhar gaya thasa thas....LEKIN aise daami joote, itni jaldi tain tain phis? Raja Gusse se gurraya...mere daami joote bachao jhat pat koi upaye batao...varna sar dhad se phis, vidooshak adab se aage bada, bola, upaye hai ekdum saaf, jooton par cherry lagai, chamak phir se wapas layein, airi gairi palish bakwas jooton ka ho satyanaash, cheery se karein joote palish cherry se karein joota maalish, airi gairi...some thing something....Raja ne aadesh diya...bachche boodhe naari nar cherry lagaien jooton par, chamak aur poshan se bharpoor cherry jooton ki shaan!!!!

I now sing this out to my 3 and a half yr old son!!!

In-Pin said...

I remeber it as,

Ek tha raja, jaha kahin bhi sai ko jata, kisam kisam ke joote lata..lekin joote tai tai fiss..raja gusse se gurraya..mere pyare joote bachao..jaldi se koi upay batao....warna sir dhad se alag...vidooshak adab se aage bada, bola-----jooto pe cherry lagao, cherry se ho joote saf..airi gairi polish se jooto ka ho satyanash.... :) can somebody post a video for it as my husband says no such jingle exists ...

Anonymous said...

Even i am trying to locate a video of this jingle........please forward me also the link if you could locate it. My efforts are continuing.....

Jigyasa said...

I was also searching for this ek tha raja.. I want to show it to my son.

Unknown said...

एक था राजा!
जहाँ कहीं भी सैर को जाता, क़िस्म क़िस्म के जूते लाता
महल अटारी, अक्कस बक्कस, जूतों से भर गया ठसा ठस!
पर ऐसे दामी जूते, इतनी जल्दी टाँय टाँय फ़िस्स?!
राजा ग़ुस्से से ग़ुर्राया,
हूँ!!!! मेरे प्यारे जूते बचाओ, झटपट कोई उपाए बताओ,
वर्ना सर धड़ से खिच्च!
विदूषक अदब से आगे बढ़ा,
हुज़ूर, गुस्ताख़ी माफ़, उपाए है एकदम साफ़!
जूतों पर चेरी लगाएँ, चमक इस्से वापस लाएँ।
ऐरी ग़ैरी पोलिश बकवास, जूतों का करे सत्यानास!
तो फिर ये मेर ऐलान:
बच्चे बूढ़े नारी नर, चेरी लगाएँ जूतो पर!
चेरी, जूतों की शान!